• Home
  • People love the South Etobicoke News!
  • Send us your community items
  • Great job South Etobicoke News!
  • Distribution List
  • Digital Versions
    • May 2025
    • April 2025
    • March 2025
    • February 2025
    • January 2025
    • December 2024
    • November 2024
    • October 2024
    • September 2024
    • August 2024
    • July 2024
    • June 2024

The South Etobicoke News

Serving Humber * Mimico * Lakeshore Village * Long Branch * Alderwood

  • Business
  • Community
  • Entertainment
  • Music
  • Politics
  • Sports
  • Technology

Bernice has been living in Long Branch for 100 years when there were dirt roads and fields

April 5, 2024 by Toronto Newswire

Bernice Robinson was born in Long Branch 100 years ago and still lives in the same home her dad built. Robinson family photos.

Easy going centenarian Bernice Robinson has lived in Long Branch her entire life and remembers when the area was farm country with dirt roads.

Robinson, who turned 100 last March 25, was presented with a bouquet of flowers by members of the Long Branch Neighbourhood Association to mark the special day.

She says her secret to a long life is to keep mentally active, live a clean lifestyle and remain busy with church activities.

Bernice as a young girl when she and her friends swam in Lake Ontario three times a day and played in the fields. Robinson family photos.

Robinson is mentally alert and has a great memory, so much so she remembers when the trolleys (now streetcars) that ran along Lake Shore Blvd. W., cost about 10-cents and had pot-belly stoves that were continually filled with coal to keep passengers warm.

“There was a lot of heat but many times we were cold,” she recalls. “On cold days the conductor had to keep filling it with coal.”

Back then the trolleys frequently came off the tracks, the streets weren’t numbered as they are today and most people knew each other.

Bernice with her better half in earlier days in lovely Long Branch.

“There were four movie theatres and it was a country village,” the active church-goer remembered. “The theatres used to give us bowls or plates every time we went to a movie and after time you would have a whole set.”

The people walked everywhere since ‘you were considered rich if you had a car.’

“We went swimming three times a day in the lake and took part in church activities and that would be our main entertainment.”

Back then Marie Curtis Park area was busy with wartime activities with the Small Arms building and a shooting range for soldiers to practice.

The house her dad built back in the day.

The Lake Shore strip was a collection of small stores with fields, dirt roads and empty spaces between the businesses.

The area was alive and most people held jobs working at Goodyear Tire, Campbell Soup, Anaconda American Brass, W. & A. Gilbey’s Distillery, Reg N. Boxer; later called  Canadian Wallpaper Manufacturing Limited, Ritchie and Ramsey Paper Mills, DuPont’s Fabrikoid, George Williams Shoes and Continental Can.

“Those companies opened up the area at that time,” Robinson explains. “It was a good time for the community.”

Robinson said the boom took a dive after WW11 ended.

Anaconda American Brass Ltd., as it was back in the day when Long Branch was booming.

She recalls the Great Depression in the 1930s when as many as 2,168 Etobicoke men were unemployed and receiving relief benefits in cash or in vouchers that could be used to buy food and other necessities.

“After the war things picked up a bit but got worst,” she says. “There was little money and no jobs.”

The men in exchange were expected to work on road maintenance or other types of unskilled public work. Rotating strikes and public protests were common.

Robinson said the community has drastically changed for the worst since then.

“Everywhere you go now is tall condos where people do not know each other,” she complains. “People today have no history or don’t know their history.”

Robinson still lives in the same Twenty Seventh Street home that her dad built and was forced to change church after St. Paul United Church was sold.

Filed Under: Uncategorized

Digital Versions

May 2025

City shelter now downsized from 80 to 50 beds. City of Toronto officials seems to be listening to pressure from an outraged community and back-peddling on some plans for a proposed Third Street homeless shelter.

April 2025

Big battle for April 28 votes in our community. It’s a battle between the Liberals and Conservatives for the federal ridings of Etobicoke Lakeshore and Etobicoke Centre on April 28.

March 2025

Mimico Creek fish life face risk due to road salt. Etobicoke Creek and the Don River are the worst in the Toronto area for being the saltiest waterways due to runoff from truckloads of road salt being used to melt our mountains of ice and snow.

February 2025

Bloor St. W. bike lane to be gone by the Spring. The controversial Bloor Street W. bike lane, and two others on busy downtown streets, are slated to be history by the Spring.

RECENT POSTS

 Area man charged by police with two child porn offences

A South Etobicoke man has been charged in connection with a child pornography … Read Full Article...

FOLLOW US ONLINE

  • Facebook
  • Twitter

Entertainment

  • Celebrities
  • Movies
  • Television

Music

  • Alternative
  • Country
  • Hip Hop
  • Rock & Roll

Politics

  • Campaigns
  • Issues

Sports

  • Baseball
  • Basketball
  • Football

Technology

  • Cameras
  • Gadgets

Digital Versions

  • Digital Versions

Serving Humber Bay • Mimico • Lakeshore Village • Long Branch • Alderwood

Copyright The South Etobicoke News© 2025